If you’ve ever had an awkward gift giving moment, or have had to fake your enthusiasm over a gift from a caring, thoughtful person in your life because the chosen item just wasn’t anything you had a use for, you’ll understand the benefits of a gift card.
Personal Shopping Spree
No longer associated with lazy or thoughtless giving, a gift card can be seen as a personal shopping spree given by you. Some of the benefits are
- No duplication of gifts that have to be returned
- No boundaries on purchases. The recipients can buy whatever they want, wherever they want
- Safely redeemed in stores or online. The gift card is only good for the amount specified, and cannot give access to personal accounts
- The recipients receive exactly what they’ve wanted
- The card can be used along with cash for a purchase that the recipient has always wanted but found too extravagant to buy
Gift cards are available from many businesses, specialty stores, as well as customized cards through nationally known credit card companies that can be used anywhere that accepts that credit card. Though it might seem more personal to buy a gift card or gift certificate for a special business, you are limiting the redeemable options.
Gift Card Hazards
Gift cards, depending on point of purchase, can have expiration dates, non-use penalties, lost or stolen card replacement fees or other administration fees. More information can be found at ConsumerReports.org
Before you buy, check on the state laws that pertain to your purchase. Gift Cards and Gift Certificates Legislation by state can be found at the National Conference of State Legislatures Website.
Personalize Your Gift Card
If you feel your gift card somehow lacks the personal touch, personalize a greeting card and tuck the gift card in the envelope. Some gift ideas:
- A Romantic Dinner for My Favorite Busy Couple
The gift card lets your friends choose the restaurant they like versus a gift certificate from the restaurant you choose. They even have the option of using the gift card for take-out and flowers, if they have an opportunity for a romantic dinner at home.
- For Your Next Wine-Tasting Tour
The personalization shows you’ve thought out your gift, but the card can be used not only for wine, but gas to get to the vineyard, dinner on the road, or even a special clothing accessory for the excursion.
- For Whatever Santa (the tooth fairy, Easter Bunny, etc.) Forgot to Bring
Perfect for a grandchild, niece, nephew or the neighbors child who you will not be able to spend the occasion with. The first gift is the gift card, the second gift is being able to choose and buy their own present.
- For my Favorite Shopper, A Post Holiday Sale Shopping Spree
Your gift dollars will go farther when the recipient is able to scour the after holiday bargain tables.
With the economic downturn, some of the recipients of gift cards will find they need to use them for everyday purchases. Isn’t it wonderful to think that you have made their life easier with your gift, without bringing attention to their personal circumstances?
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